What is a Primer?
In interior design, the foundation for colors and textures plays a crucial role in achieving aesthetics and durability. A primer is a preparatory coating applied before painting to enhance adhesion and longevity. Birla White's ActivCoat Primer, a white cement-based liquid primer, offers unique advantages to improve your home interiors.Importance of Primer
Primer does more than improve adhesion; it seals porous surfaces like drywall or unpainted wood, preventing excessive paint absorption. This ensures vibrant, true-to-shade colors. It also protects surfaces from moisture, mildew, and rust, extending the durability of the paint and reducing touch-ups. Ultimately, primer enhances topcoat performance, ensuring a smooth, professional finish.Understanding ActivCoat Primer
ActivCoat Primer stands out due to its white cement composition, unlike traditional acrylic primers. This provides superior opacity and whiteness, ensuring the paint color appears vivid. Its strong adhesion prevents peeling, ensuring a long-lasting finish.Advantages in Interior Design
- Enhanced Colour Vibrancy – Its superior whiteness allows paint colors to appear more vibrant, especially for lighter or pastel shades.
- Improved Surface Finish – Conceals imperfections for a smoother, high-quality aesthetic.
- Durability and Longevity – Prevents peeling, ensuring lasting beauty and reducing frequent repaints.
- Ease of Application – No pre-wetting or curing required, simplifying the painting process.
Application Versatility
Suitable for cement plasters, ceilings, and concrete, ActivCoat Primer ensures a consistent, high-quality finish across various surfaces.Technical Specifications
- Coverage: Covers approximately 160-200 sq. ft. per liter per coat on smooth surfaces.
- Drying Time: Dries within 30 minutes for efficient painting progress.
- Thinning: Can be thinned with water (1:1 ratio) for desired consistency.
- Application: Suitable for spray, brush, or roller application.
- Shelf Life: Effective for up to three years from manufacturing.
Importance of Putty Before Primer
Best putty primer a smooth base before primer application ensures long-lasting walls. Wall putty fills crack, covers imperfections, and levels surfaces, allowing the primer to adhere effectively.Benefits of Using Wall Putty:
- Seals Cracks and Gaps – Prevents paint peeling or flaking.
- Smooth Surface – Ensures even primer absorption, reducing paint wastage.
- Enhanced Durability – Protects against moisture, keeping walls pristine.
- Cost-Effectiveness – Reduces primer and paint usage, saving costs.
Why Choose Birla White’s ActivCoat?
ActivCoat Primer enhances colour vibrancy, durability, and surface finish, making it superior to traditional primers. It aligns with sustainable building practices, being non-flammable and low in VOCs, ensuring a safer, eco-friendly environment.Incorporating Birla White's ActivCoat Primer into your interior projects ensures stunning, long-lasting results while supporting sustainability.
Source: Birla white
