
Mediamesh is one of the most cognitive and inventive medium of propaganda in commercial spaces. Though popular overseas, Mediamesh is quite new to India. These media facades make buildings communicate in the most effective manner, transforming them into high-class marvels.
The architectural mesh lends the external shell of the building an elegant appearance and makes for a versatile design highlight even when it is not being utilized as a LED façade. This trend, though novel, is set to pick up pace in demonstrating a splendid look for the entire commercial set-up.
The mechanism of Mediamesh is based on a technology that operates on a stainless-steel wire mesh with integrated LED profiles. Mediamesh allows a glimpse of the building behind it while at the same time, facilitating as a media platform for all kinds of events, promotions, movie releases etc. In terms of distance, and size of the installation, the pixel provides a mesmerising display of graphics, video sequences and even live transmissions.
As compared to mainstream LED boards or temporary single pixel systems, Mediamesh is the only thing to provide optimal image quality in the world, even in daylight for the big facades. The LED profiles are basically connected with a brilliant, invisible cable system camouflaged in the edges of the mesh. Once, the panels are installed, power and data are fed to the LEDs through the control units at individual floors of the building. This system can operate on file formats like AVI, Quicktime or JPEG, which is to be received via internet and the display on the façade of Mediamesh.
Mediamesh is going to be the next gen trend which will add an aesthetic value to Mumbai's pulsating skyline. Such welcome innovations will pave the way for many more new advances in the architecture and design of a building. The time has come when the Indian real estate sector should also instill innovative design concepts to build dynamic spaces.
Vipul Shah, MD, Parinee Group
In modern-day commercial real estate, it has become essential for builders to scout for new methods and ideas to propagate their projects in the best possible way. They are now aware of the significance of having a night view to add to the look of the structure and researching unconventional, cutting-edge methodologies, especially in commercial buildings, as a good exterior or façade lighting will highlight the building, and make its special features stand out.