House of Hiranandani Unveils Ambitious 5-Year Sustainability Goals

House of Hiranandani has launched its #TomorrowMatters, a five-year long campaign that aims to bring about behavioral and lifestyle changes in the community to avoid the harsh impact of climate change and protect the environment for future generations. At the heart of the campaign are four pillars: Grow Green, Waste Wise, Eco-Enlighten, and Energy Smart, each designed to address specific environmental concerns.

Grow Green addresses the issue of deforestation. HoH aims to plant a minimum of 25,000 trees in the next five years across its projects and other barren lands in association with various communities.

Waste Wise addresses the escalating plastic waste crisis. With plastic waste production skyrocketing and recycling rates remaining alarmingly low, HoH commits to recycling 18,000 kg of plastic waste, and convert over 3.4 million kg of wet waste into organic manure, reducing landfill accumulation and promoting sustainable waste management.

Eco-Enlighten is dedicated to increasing awareness about sustainable living. By empowering 1,00,000 individuals with actionable knowledge to reduce their carbon footprints, this initiative seeks to foster a culture of environmental responsibility and awareness.

Energy Smart focuses on renewable energy sources. HoH aims to generate 70 million kWh of renewable energy through solar panels and provide 100% electric vehicle (EV) charging facilities in podium and ground-level parking areas of its projects. This initiative will reduce dependency on fossil fuels and contribute to significant electricity savings for residents.

Sustainability has been an integral ethos of House of Hiranandani. Over 61,670 trees have been planted across its projects in many cities, over 100 horticulturists research and protect local plantations across project sites, old lakes and water bodies have been rejuvenated/protected, and over 89,600 students have been educated on the need to protect our environment.

The five-year long campaign will feature community engagement projects, educational workshops, and collaborations with environmental organizations. Said Prashin Jhobalia, VP-Marketing Strategy, House of Hiranandani, “We aspire to bring about a visible change in our local environment by working in a collaborative manner towards each of the four pillars of the campaign. The HoH family comprises over 25,000 families and over 1,000 employees. We are confident of garnering their support to protect the environment for our next generation.”