A Craze for Imported Kitchen Appliances

According to a report Indians are aggressively going for new kitchen appliances upgrading their kitchens with bigger and better imported kitchen appliances, a market growing at 20%. Domestic kitchens are getting a makeover from both large and small kitchen appliances. Taking advantage of this trend, international players like Seimens Home Appliances has recently brought in the iQ700 series of ovens, warm drawers and dishwashers. Indian company Usha International has unleashed its halogen technology–based ovens with its infinity cook range. Maharaja White Line, which was acquired by French major Group SEB, is getting ready to launch international brands such as Tefal, Mouliness, Rowenta, and Krupps next year. More and more firms are willing to innovate to woo the buyers following their craze for imported kitchen appliances.