
Saurabh Baishakhia, Sr. Vice President and Business Head, Appliances, Orient Electric, said, “This winter Orient Electric is launching 18 new models of water-heaters across the glass line, instant and gas water-heater categories, pointing to the huge potential in these categories. With the launch of these models, we aim to fill the existing gap in the segment, which is to have smarter and efficient water-heaters. Our new range of storage, instant and gas water heaters, is in line with the evolving market trends and changing consumer preferences.”
He further said, “We’re confident that our technologically advanced, energy efficient and aesthetically pleasing Enamour glassline water heater with Whirlflow technology will set new standards in the segment. Its efficient heating system offers 20% more hot water, meaning enough hot water for everyone in a nuclear family. Our instant water heaters are also ideal for use in high-rise buildings while they also work perfectly well in low pressure areas.”
The Whirlflow technology used in the Enamour water heater provides more hot water while consuming less power, as it prevents cold water rushing in through the inlet from disrupting the hot water layers inside the tank. The high-quality glass enamel lining in the tank prevents scaling and corrosion, and ensures longevity. For those concerned about hygiene, the tank has an anti-bacterial coating which makes sure the hot water coming out of the unit is safe for your family.