Balancing Art With Technology

Rajasthan-based Design Studio Hèrmosa has set up 200k sq.ft Hermosa Wonder Factory catering to bespoke luxury and modular furniture markets

Hermosa Wonder Factory

The Hèrmosa Wonder Factory is a state-of-the-art facility set to manufacture furniture and home decor pieces. Located 25 kms from Kota, Rajasthan, and covering an expanse of over 200k sq.ft, the factory not only brings to life technology and art with its futuristic appeal, but also ensures safety of all its staff employees. The concept was to create a modern-day philosophy of art converted into a natural form of architecture fitting into the bare landscape of the city.

Hermosa Wonder Factory

The factory was designed in partnership with Schuler Consulting, a leading German technology and service company in the woodworking industry. Says Marc Pfetzing, Senior Manager, Schuler Consulting Asia, “Schuler together with Hèrmosa have set a new bar in production standards in India creating a world-class factory complementary to the Hèrmosa culture.”

Hermosa Wonder Factory

In recent times, homebuyer tastes, especially in tier-II and Tier III cities, have evolved, along with a rise in demand for affordable housing, which has pushed for better growth prospects in the H&I market. Pranjal Agrawal, CEO, Hèrmosa Design Studio, who has a deep understanding of the concepts and styles of furniture design, has identified market gaps in these cities to craft home decor solutions with a premium aesthetic and functional appeal at an affordable price. Hermosa’s collection of eclectic high-design furniture ranges from home decor to office decor items including sofa sets, side tables, beds, TV units, cupboards, dressing tables, coffee tables, computer tables, chairs, storage cabinets, etc.

Hermosa Wonder Factory

Pranjal Agrawal, CEO, Hèrmosa Design Studio
My vision for Hèrmosa as a hundred per cent ‘Made in India’ brand, has always been to give our customers in mini metros and towns premium designs with durability at affordable prices. Aligning with Industry 4.0 and mission Aatmanirbhar Bharat, this plant, designed with infrastructure investments of more than 30 crores, infuses the balance of art and technology into its structure and processes. Hèrmosa products come to life through the hands of skilled artisans, advanced technology, and mindfully sourced raw materials. The factory will help support our goal of 75-100 crore growth in the next three years from E-Comm, Exports and Co-living integration projects

Pranjal Agrawal, CEO, Hèrmosa Design Studio

Hermosa Wonder Factory