Tata BlueScope Steel, celebrating 25 years of its flagship brand, COLORBOND® steel in India, marked the milestone by honouring eminent architects, consultants, and customers for their usage of colour-coated steel. During the celebrations, the company also announced its plans to expand its business in Gujarat.
Tata BlueScope Steel has supplied colour-coated steel products and solutions to some of Gujarat’s prominent projects. The company now aims to further strengthen its value chain by collaborating with channel partners, solution providers, large EPCs, corporates, and other customers in the state.
Said Anoop Kumar Trivedi, Managing Director, Tata BlueScope Steel, “Gujarat, renowned for its infrastructural, commercial, and industrial prowess, stands as a testament to unprecedented growth. Our network-expansion in the state will offer customers access to top-quality products closer to home, bolster smaller enterprises and allied services, and enhance employment opportunities within the region.”
Trivedi informed that, going forward, the focus will not only be on providing sustainable solutions but also on educating and empowering the construction industry professionals to build with confidence, reliability, and environmental responsibility. “Gujarat’s focus on sustainable development is expected to create a demand for eco-friendly building infrastructure and Tata BlueScope Steel, with its sustainable construction materials, is well-positioned to lead this green building revolution, helping to establish India as a key player in the global arena for green infrastructure,” he said.
“Over the years COLORBOND® steel has grown as the most preferred cladding material for top-notch architects and construction fraternities for the product’s superior aesthetics, performance, and sustainability,” said CR Kulkarni, Vice President, Marketing, Tata BlueScope Steel. “It is best suited for India’s diverse environmental conditions from coastal and marine regions to toxic industrial zones; from extreme weather conditions - heat and torrential terrains to cold regions. The product is a result of decades of research and development at the NATA Accredited Laboratory in Australia.”
Tata BlueScope Steel, a joint venture between Tata Steel and BlueScope Steel, has 6 manufacturing facilities and over 5000 touch points and sales offices across India.
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